Tekst achterflap

People who are good at having ideas are good at seeing connections. Could teaching people to see connections be a way to help them be more creative?

Over the years, there's a need for a book on creativity that complements the teaching of the creative process and tools and gives you a practical approach to how to enhance your innate ability to think creatively. This book as an opportunity to dispel the myth that creative talent is something possessed by a gifted minority. This is the opportunity to pass on 'the secret' of highly creative people to a much wider audience. It's a chance to give others the knowledge, techniques, and training they need to enhance their own innate creativity and lead the way to fun, fulfillment, invention, innovation, and change.

It's a unique book that combines a very hands on and practical approach supported by the latest neuroscience on building your innate creativity. The book provides the science, technique, and tools of 1 + 1 = 3.

Slogan/Promotie

People who are good at having ideas are good at seeing connections. Could teaching people to see connections be a way to help them be more creative?

Over the years, there's a need for a book on creativity that complements the teaching of the creative process and tools and gives you a practical approach to how to enhance your innate ability to think creatively. This book as an opportunity to dispel the myth that creative talent is something possessed by a gifted minority. This is the opportunity to pass on 'the secret' of highly creative people to a much wider audience. It's a chance to give others the knowledge, techniques, and training they need to enhance their own innate creativity and lead the way to fun, fulfillment, invention, innovation, and change.

It's a unique book that combines a very hands on and practical approach supported by the latest neuroscience on building your innate creativity. The book provides the science, technique, and tools of 1 + 1 = 3.

Biografie

Connecting two continents, Dorte Nielsen from Denmark and Sarah Thurber from the U.S.A. are both recognized as creativity experts. In this book, they combine their diverse backgrounds in creativity research, design, business, teaching, and advertising to explore the minds of highly creative people and share a fun, effective methodology to help each of us develop our own unique creative potential.

Details